You are looking at the HTML representation of the XML format.
HTML is good for debugging, but is unsuitable for application use.
Specify the format parameter to change the output format.
To see the non HTML representation of the XML format, set format=xml.
See the complete documentation, or API help for more information. 
<?xml version="1.0"?>
<api>
  <query-continue>
    <allredirects arcontinue="LG_KE770_ME770_Shine_service_manual" />
  </query-continue>
  <query>
    <allredirects>
      <r ns="0" title="BlackBerry E-M1 battery" />
      <r ns="0" title="BlackBerry EM1 battery" />
      <r ns="0" title="BlackBerry JM1 battery" />
      <r ns="0" title="BlackBerry JS1 battery" />
      <r ns="0" title="BlackBerry LS1 battery" />
      <r ns="0" title="Contents" />
      <r ns="0" title="How can i help" />
      <r ns="0" title="JAF Pkey dongle" />
      <r ns="0" title="LG G5300 W5300 service manual" />
      <r ns="0" title="LG GB125 GB126 service manual" />
    </allredirects>
  </query>
</api>